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Let the Transformation Begin

We are at the dawn of the next Industrial Revolution, where the world is more intelligent and connected than ever.

The new digital economy is transforming the way we live and work – creating a world where everything is connected, and powerful new insight is at our fingertips. By harnessing its power you can accelerate your progress – from the edge to the core to the cloud.

At Dell EMC Forum 2017 we’ll explore how you can get there: from applications to data, to the infrastructure that powers your business and the security that protects it.

About Dell EMC Forum

Dell EMC Forum is a free one-day technology event where IT professionals explore business trends, cloud directions, use cases and best practice discussions. Connect with peers, learn from experts and experience new technologies.

Join us to hear the latest news from Dell EMC World 2017 - Register Now!

To transform your business and to thrive in the digital economy, you need the knowledge, inspiration and networking only a Dell EMC Forum can deliver.


Please note that this agenda is still subject to change.

Time Description
08:30 - 10:00 REGISTRATION & EXPO
10:00 - 11:30 Welcome & Opening Session
Speaker: Pavol Varga, GM of NEE region

Dell EMC Keynote: Realize Transformation 
Speaker: Margaret Franco, Senior Vice President, EMEA Marketing Vice President.

Digital Transformation Panel: Dell EMC, Intel, Microsoft 
11:30 - 12:00 BREAK
12:00 - 12:30 Session 1: Is your workforce future ready?
Speaker: Vladimir Vismek
Session 2: Dell EMC Open Networking & NSX: Datacenter Strategy
Speaker: Stanislav Orth, GCN System Engineer
Session 3: Modernize with All-Flash 950F & Xtreme IO X2
Speaker: Ondřej Bajer, MIT Sales Engineer
12:30 - 13:00 Session 1: Improve productivity with modernized PCs and Windows10
Speaker: Jozef Petrik
Session 2: Dell EMC VxRAIL Hyper-Convered Platform
Speaker: Marek Istok, Sales Engineer
Session 3: New Dell EMC Mid-Range Storage
Speaker: Juraj Griga, Systems Engineer
13:00 - 13:30 Session 1: See more and do more with Dell Monitors - World’s #1 monitor brand Worldwide
Speaker: Dusan Petras
Session 2: Dell EMC Software Defined Storage ScaleIO
Speaker: Juraj Gvoth, Systems Engineer
Session 3: New Integrated Data Protection Appliance
Speaker: Petr Diviš, DPS Sales Specialist
13:30 - 14:30 LUNCH
14:30 - 15:00 Session 1: Understanding VDI end-to-end: VDI Solution Dell Wyse
Speaker: Antonio Toro
Session 2: New 14th Generation of Dell EMC PowerEdge Servers
Speaker: Ondřej Bačina, CEE IS Marketing Lead
Session 3: Making your workforce productive from day one  
Speaker: Milos Malcek
15:00 - 15:30 Session 1: Consumer Premium Product Update
Speaker: Radovan Chano
Session 2: New Automation of Dell EMC PowerEdge Servers
Speaker: Marian Kováčik, GNC Systém Engineer
15:30 - 16:00 Session 1: Gaming Together, Winning Together!
Speaker: Michal Balogh
Session 2: New DataLake Solutions: Isilon All-Flash & ECS
Speaker: Martin Lenk, Isilon

Keynote Speaker

Margaret Franco

Margaret Franco

Senior Vice President, EMEA Marketing Vice President.
Dell EMC

Margaret Franco is responsible for leading end to end marketing and demand generation activities across Europe, Middle East and Africa for Dell EMC.

Margaret has a long marketing and product management history in the technology industry. She started her career in Compaq and HP in Houston Texas, where she held multiple global leadership roles supporting both the consumer and commercial PC segments.

Margaret joined Dell in 2005 and held a number of executive global roles in North America, Europe and Asia in the commercial and enterprise product group organizations. She has also led a number of global marketing functions, Vice President of Integrated Marketing Communications responsible for online, marketing communications, agency relationships and brand positioning for AMD. Margaret has an MBA with a concentration in Marketing from the University of Houston and has a Bachelor of Science in Liberal Arts from Southern Methodist University. Her specialties include Strategy development, Product marketing, Planning, Life cycle management, P&L optimization, CXO level customer interface, Integrated marketing, Brand management, Marketing and Sales Programs.

Meet our partners, explore the latest technologies and share new ideas.

Dell EMC Forum 2017: Let the Transformation Begin - brings together a range of industry partners and gives them the opportunity to showcase their latest developments and demonstrate solutions.

The event gives you the chance to meet our partners, start new professional relationships and explore the technologies that can transform your enterprise, all in one place. 

Prepare to be enthused, informed and entertained!

Our Partners



Experience a better way to work

Today’s intensely competitive business climate is creating an unprecedented opportunity for companies to transform how they work. A range of new experiences is now possible as the workplace is reinvented for a new era. Using the right tool for the right job, businesses can now cut the wires and achieve levels of efficiency, productivity, and collaboration never before possible. How exactly are forward-thinking organizations changing the way they work to drive innovation with velocity? What are the new methods and approaches they’re embracing?

For more information:

Windows 10 Pro

Windows 10 Pro


For more information:

Microsoft - Windows Server

Microsoft - Windows Server

Windows Server 2012 R2 brings our experience delivering global-scale cloud services into your infrastructure with features and enhancements in virtualization, management, storage, networking, virtual desktop infrastructure, access and information protection, and the web and application platform.

For more information:

Silver Partners

Highlights from our 2016 Dell EMC Forums


Dell EMC Forum 2016 - Madrid

Dell EMC Forum 2016 - Paris

Dell EMC Forum 2016 - Prague












To view more images from our past 2016 tour stops, please click here

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